While we are excited to see a growing number of green businesses and ecopreneurships in Singapore, the local sustainability movement is still far from hitting the critical masses.
In order to drive real change and make an impact, we strongly believe that it requires a large number of stakeholders across all domains to come together and work on it collectively.
Given these points, we crunched our brains on:
How can we play our part in connecting eco-conscious consumers, businesses, charities and the wider community in a simple way?
How can we create mutual benefit for all of them – and therefore get the ball rolling? After that, fuelled by an urge to act, we started analysing the best possibilities.
This is how susGain came to life.